How I Accidentally Found My Focus For 2025
My marketing had lost its oomph and I needed change. I thought I'd found the answer, but it didn't work out. As frustrating as that was, it inspired a new plan - a better plan and I accidentally found my focus for 2025.
If I had one word to sum up my business in 2024, I'd probably go with: uninspiring.
Don't get me wrong, I had some wonderful clients, got some amazing feedback, and was able to take at least one week off every month from June to December. It was good.
But when it came to my marketing, I felt like I'd lost my 'oomph'.
It just all felt a bit bland.
